Amazon Product Title Counter

Check your Amazon product title length. Amazon allows up to 200 characters but recommends keeping titles under 80 characters.

Characters0
Remaining200
Words0
Limit: 200
Optimal length: 80 characters recommended

About Amazon Title Limits

Amazon product titles can be up to 200 characters, but Amazon's own style guide recommends keeping them under 80 characters for optimal display across all devices. Titles that are too long get truncated in search results and can look cluttered. The recommended format is: Brand + Model + Product Type + Key Feature + Size/Colour. Amazon may suppress listings with titles that violate their guidelines.

Tips for Writing Amazon Titles

1

Follow the format: Brand + Model + Product Type + Key Feature + Size/Colour.

2

Keep titles under 80 characters for the best display on all devices.

3

Capitalise the first letter of each word (title case), except for prepositions and articles.

4

Do not use all caps. Amazon may suppress listings that use excessive capitalisation.

5

Include the most important search keywords naturally within the title.

6

Avoid promotional phrases like 'Best Seller', 'Free Shipping', or 'Sale'.

Frequently Asked Questions